Ineke Perfumes is a San Francisco-based niche perfumery band which was founded in 2007. As of now, the company’s Facebook page (Ruhland) has slightly less than 2,500 likes even though it has been in existence for about six years. In other words, the company has acquired about 400 Facebook fans each year since 2007 or a little more than one a day. As we browse through Ineke’s Facebook page, one does notice that company’s founder regularly updates blog reviews as well as pictures of events she either hosts or attends. In addition, there are videos, too in which Ineke has reviewed her own fragrances.